Learning to think about web sites like products

leica camera

The next time you work on a web site, think about it like a product that you will sell and support into the future.

The Best Digital Marketing Articles – April 22, 2013

squirrel and laptop

The best digital marketing articles this week are from Brian Clark writing at Marketing Land, Veronica Maria Jarski at Marketing Profs, and Seth Godin.

The Best Digital Marketing Articles – March 10, 2013

The Best Digital Marketing Articles

The best digital marketing articles for the week of March 10, 2013. Census data and local SEO, Guides, Keyword Value and Google Authorship.

Do I have to use Twitter?

Using Twitter like going to the dentist?

You might be pleasantly surprised with Twitter, or you might decide it isn’t worth the time. Don’t know if you don’t try!

Digital marketing is traditional marketing

Mainframe Computer Room

Typically, the traditional marketing disciplines represent direct mail, media buying (offline), radio and television. Digital usually means both paid and organic search, online media, email. mobile and social media marketing. But those times, they have already changed